Got a bad case of FOMO about the boat racing at Vallam Kali? Don’t dwell. All aboard for the 8th edition of South Side Story, bringing a vibrant slice of South India!There’s more to this celebration than music and food. From Malayalam literature and South Indian cinema to traditional crafts, fashion, coffee and regional cuisine, every partner adds something different to the South Side Story experience.Here’s your guide to the partners bringing these experiences to the National Capital.
1. DC Books: For the Love of Malayalam Literature
First up, DC Books brings authentic Malayali literature to Delhi, along with Malayalam translations of some epic and famous pieces. For bookworms, this is a chance to explore celebrated stories and writers from Kerala and to discover a whole new shelf of South Indian stories.
2. Indian Habitat Centre: Lights, Camera, South India!
From books to the big screen, Indian Habitat Centre brings forth the masterfulness of South Indian cinema to the audiences.
From Malayalam and Tamil cinema to Kannada and Telugu films, South Indian cinema has given audiences unforgettable stories, characters and music. Get ready to discover this rich cinematic legacy in a whole new way.
3. Nyett: Walk Into a World of Craftsmanship
Nyett brings regal rugs and carpets, carefully designed and crafted with a legacy spanning more than a century. Having laid out their rugs for the Met Gala for multiple years, Nyett brings exceptional craftsmanship and design to South Side Story.
Take a closer look and discover how traditional artistry can become a statement of luxury.
4. Mahabelly: Get Ready for a “Sadhya” Feast
All that exploring is bound to work up an appetite. Mahabelly has you covered with an authentic, filling and satiating “Sadhya”.
Featuring 24 items served on a rustic banana leaf, this traditional Kerala feast brings the spirit of an Onam celebration to Delhi. More than just a meal, a Sadhya is about togetherness, abundance and tradition.
5. Rouka: South Indian Craft Meets Contemporary Style
Bringing local artisans to the limelight, Rouka presents its homegrown style at South Side Story. Having debuted in 2014 at Lakme Fashion Week, Rouka showcases sarees, scarves, dupattas for women and shirts for men, along with many more creations.
If Indian textiles, handcrafted fashion and contemporary design catch your eye, make sure you stop by.
6. Bili Hu: For the Coffee Lovers
No trip to the South is complete without coffee. Globally recognised through their participation and merit earned at the Global Coffee Awards, Bili Hu is here for the caffeine addicts.
Explore their selection, find a brew that suits your taste and take home a packet of coffee beans. Better yet, gift one to the friend who never says no to coffee.
7. Draavin Canteen: A Pan-South Indian Food Trail
Still hungry? Draavin Canteen takes you across South India through food, bringing together flavours from Tamil Nadu, Pondicherry, Kerala, Karnataka, Andhra Pradesh and Telangana.
Dig into kothu parotta, dosai and idli, sip on Kaaram Kokum and Puli Ananas, and save room for desserts such as Payasam Tres Leches and Shrilankan Yogurt & Kithul Honey Cheesecake.
8. South Side Habit: Take the Flavours Home
South Side Habit brings everyday kitchen household items and snacks found in South Indian homes. Pick up savoury favourites like murukku and sev, sweet treats such as achappam and jaggery chew candies, or pantry staples including gun powder chutney, prawns chutney powder and erachi achaar.
It is the perfect stop to take a little taste of the South home with you.
One Weekend, Many Ways to Experience the South
These are just a few of the names adding their own flavour to South Side Story, with several more partners bringing fresh experiences for visitors to discover.
So mark August 29 and 30, gather your crew and get ready to eat, explore, discover and celebrate. The South is coming to Delhi, and South Side Story is bringing it all together under one roof.
